Top Apparel & Fashion Websites in India

Name: Top websites in India (Apparel & Fashion)
Creator: Semrush
License: /company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in India, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

myntra.com

46.94M

16.21%7.61M

83.79%39.33M

↑1.43%

↓8.46%

Direct

meesho.com

44.43M

18.61%8.27M

81.39%36.16M

↑29.96%

↑20.89%

Direct

threads.com

27.13M

9.01%2.44M

90.99%24.68M

↑70.88%

↑386.2%

Direct

ajio.com

12.42M

14.02%1.74M

85.98%10.68M

↓11.85%

↑9.67%

Direct

nykaafashion.com

7.88M

7.66%603.8K

92.34%7.28M

↑19.77%

↑67.51%

Direct

lenskart.com

6.94M

7.82%542.36K

92.18%6.4M

↑2.66%

↑7.15%

Direct

hm.com

5.76M

12.33%710.03K

87.67%5.05M

↑33.23%

↑24.54%

Direct

snapdeal.com

4.25M

7.12%302.25K

92.88%3.94M

↑11.35%

↓24.75%

Direct

thesouledstore.com

3.69M

14.58%538.09K

85.42%3.15M

↓13.53%

↑30.02%

Direct

offduty.in

2.88M

5.01%144.12K

94.99%2.73M

↑69.26%

↑200.59%

Direct

maxfashion.in

2.54M

6.45%163.87K

93.55%2.38M

↑17.13%

↑1.67%

Direct

xyxxcrew.com

2.12M

3.45%73.28K

96.55%2.05M

↑7.6%

↑50.32%

Direct

pantaloons.com

1.84M

3.81%69.95K

96.19%1.77M

↑45.48%

↑93.19%

Direct

ray-ban.com

1.74M

5.46%94.93K

94.54%1.64M

↑3.18%

↑88.38%

Direct

libas.in

1.72M

4.84%83.28K

95.16%1.64M

↑12.43%

↓1.23%

Direct

shein.com

1.66M

11.09%183.59K

88.91%1.47M

↑60.78%

↑52.93%

Direct

bata.com

1.65M

6.21%102.81K

93.79%1.55M

↓10.38%

↑29.47%

Direct

titaneyeplus.com

1.62M

3.53%57.38K

96.47%1.57M

↓18.59%

↑10.39%

Direct

westside.com

1.62M

18.68%302.81K

81.32%1.32M

↑24.14%

↑31.65%

Direct

bonkerscorner.com

1.62M

16.15%261.2K

83.85%1.36M

↑38.98%

↓0.82%

Direct

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Key Insights on Top Apparel & Fashion Websites in India on July 2026

As of July 2026, myntra.com leads Apparel & Fashion in India with 46.94M monthly visits. Its audience skews mobile-first (16.21% desktop / 16.21% mobile), and traffic is up month over month 1.43% and down year over year -8.46%. meesho.com holds second with 44.43M visits and a mobile-leaning mix (18.61% desktop / 81.39% mobile), while threads.com ranks third with 27.13M visits.

Across the leaders, saadaa.in is the most mobile-first (98.27% of visits), whereas zara.com is the most desktop-reliant (33.63%). Momentum favors very.co.uk in the latest month (220.44%), while hopscotch.in shows the steepest pullback.

Acquisition patterns also differ: myntra.com is driven primarily by search, myntra.com by direct, and myntra.com by referral; overall, 100 of the top 100 sites are direct-led, 0 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in India