Top Travel & Tourism Websites in Taiwan

Name: Top websites in Taiwan (Travel & Tourism)
Creator: Semrush
License: /company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Taiwan, Updated August 2026

August 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

trip.com

8.69M

61.44%5.34M

38.56%3.35M

↓3.76%

↑29.47%

Direct

agoda.com

4.14M

59.15%2.45M

40.85%1.69M

↑6.37%

↑6.2%

Direct

klook.com

3.57M

56.24%2.01M

43.76%1.56M

↓9.84%

↓12.2%

Direct

booking.com

3.18M

65.59%2.09M

34.41%1.09M

↓2.05%

↓3.81%

Direct

thsrc.com.tw

2.96M

25.36%750.89K

74.64%2.21M

↑11.99%

↓14.22%

Direct

railway.gov.tw

2.9M

30%868.85K

70%2.03M

↓12.39%

↓26.62%

Direct

kkday.com

2.61M

53.02%1.38M

46.98%1.23M

↓11.66%

↓4.53%

Direct

eztravel.com.tw

2.02M

61.8%1.25M

38.2%773.41K

↓1.96%

↓0.46%

Direct

liontravel.com

1.17M

60.33%705.34K

39.67%463.87K

↓5.53%

↓29.01%

Direct

uptogo.com.tw

897.41K

56.05%502.95K

43.95%394.45K

↑0.8%

↑405.1%

Search

tigerairtw.com

869.09K

56.59%491.81K

43.41%377.27K

↓12.19%

↓15.06%

Direct

settour.com.tw

789.52K

42.46%335.26K

57.54%454.27K

↓21.79%

↓26.58%

Direct

backpackers.com.tw

702.17K

56.03%393.4K

43.97%308.77K

↓24.07%

↓38.38%

Search

colatour.com.tw

651.06K

57.8%376.34K

42.2%274.72K

↓7.62%

↓4.51%

Direct

gltjp.com

554.33K

76.16%422.16K

23.84%132.18K

↓3.49%

↓23.39%

Search

startravel.com.tw

536.8K

10.61%56.94K

89.39%479.86K

↑159.38%

↑52.63%

Direct

taiwan.net.tw

523.98K

53.12%278.34K

46.88%245.64K

↑119.31%

↓13.23%

Search

travel4u.com.tw

438.21K

46.9%205.53K

53.1%232.68K

↑12.65%

↓29.84%

Direct

tripadvisor.com.tw

409.62K

53.77%220.25K

46.23%189.37K

↓10.88%

↓51.53%

Search

cathaypacific.com

360.2K

63.92%230.23K

36.08%129.96K

↓40.73%

↓14.23%

Direct

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Key Insights on Top Travel & Tourism Websites in Taiwan on August 2026

As of August 2026, trip.com leads Travel & Tourism in Taiwan with 8.69M monthly visits. Its audience skews desktop-first (61.44% desktop / 61.44% mobile), and traffic is down month over month -3.76% and up year over year 29.47%. agoda.com holds second with 4.14M visits and a desktop-leaning mix (59.15% desktop / 40.85% mobile), while klook.com ranks third with 3.57M visits.

Across the leaders, costa.it is the most mobile-first (100% of visits), whereas tripplus.cc is the most desktop-reliant (95.54%). Momentum favors japanbusonline.com in the latest month (225.52%), while flyscoot.com shows the steepest pullback.

Acquisition patterns also differ: trip.com is driven primarily by search, trip.com by direct, and trip.com by referral; overall, 64 of the top 100 sites are direct-led, 35 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Taiwan