Top Travel & Tourism Websites in Ireland

Name: Top websites in Ireland (Travel & Tourism)
Creator: Semrush
License: /company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Ireland, Updated September 2026

September 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

3.47M

35.84%1.24M

64.16%2.23M

↓4.7%

↓5.38%

Direct

loveholidays.ie

2.6M

6.61%172.19K

93.39%2.43M

↑14.15%

↑64.25%

Direct

ryanair.com

2.52M

30.98%781.45K

69.02%1.74M

↓13.72%

↓13.52%

Direct

google.ie

2.25M

60.31%1.35M

39.69%891.16K

↓2.24%

↓70.93%

Direct

skyscanner.ie

1.69M

35.8%603.59K

64.2%1.08M

↓13.42%

↑19.84%

Direct

buseireann.ie

1.4M

6.02%84.12K

93.98%1.31M

↓32.88%

↑39.73%

Direct

aerlingus.com

1.29M

29.19%377.27K

70.81%915.35K

↓17.27%

↓15.6%

Direct

tripadvisor.ie

768.52K

30.05%230.98K

69.95%537.55K

↓27.26%

↓27.51%

Direct

getyourguide.com

728.07K

17.27%125.7K

82.73%602.37K

↓28.61%

↑60.16%

Direct

expressway.ie

638.48K

5.81%37.07K

94.19%601.41K

↑2.13%

↑56.01%

Direct

flightradar24.com

637.97K

36.63%233.67K

63.37%404.3K

↑3.65%

↑3.58%

Direct

airbnb.ie

586.92K

45.39%266.41K

54.61%320.52K

↓32.89%

↓16.9%

Direct

trip.com

487.14K

34.99%170.44K

65.01%316.7K

↑26.59%

↑60.88%

Direct

europeantour.com

477.54K

19.58%93.5K

80.42%384.03K

↑118.78%

↑18.35%

Direct

skyscanner.net

459.03K

15.59%71.56K

84.41%387.47K

↓13.96%

↑18.83%

Direct

tripadvisor.com

411.47K

27.57%113.43K

72.43%298.04K

↓16.63%

↓0.71%

Search

citylink.ie

381.68K

14.59%55.71K

85.41%325.98K

↓11.65%

↓8%

Direct

ireland.ie

320.62K

46.21%148.14K

53.79%172.47K

↓10.82%

↓38.08%

Direct

britishairways.com

306.16K

20.71%63.4K

79.29%242.76K

↓32.43%

↑61.09%

Direct

etihad.com

290.04K

35.63%103.34K

64.37%186.7K

↑57.99%

↑25.26%

Direct

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Key Insights on Top Travel & Tourism Websites in Ireland on September 2026

As of September 2026, booking.com leads Travel & Tourism in Ireland with 3.47M monthly visits. Its audience skews mobile-first (35.84% desktop / 35.84% mobile), and traffic is down month over month -4.7% and down year over year -5.38%. loveholidays.ie holds second with 2.6M visits and a mobile-leaning mix (6.61% desktop / 93.39% mobile), while ryanair.com ranks third with 2.52M visits.

Across the leaders, vickyflipfloptravels.com is the most mobile-first (100% of visits), whereas qatarairways.com is the most desktop-reliant (71.31%). Momentum favors wetteronline.de in the latest month (6,475.59%), while brsgolf.com shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 90 of the top 100 sites are direct-led, 3 are search-led, and 7 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Ireland