Top Insurance Websites in Romania

Name: Top websites in Romania (Insurance)
Creator: Semrush
License: /company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Insurance Websites in Romania, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

nn.ro

453.96K

9.31%42.28K

90.69%411.68K

↑262.46%

↓17.87%

Direct

allianztiriac.ro

373.38K

20.97%78.31K

79.03%295.07K

↓15.18%

↓2.15%

Direct

pint.ro

350.19K

16.29%57.06K

83.71%293.14K

↓33.52%

↑1.8%

Direct

aida.info.ro

253.35K

36.34%92.06K

63.66%161.3K

↓8.19%

↓24.48%

Search

asigurari.ro

239.28K

15.46%37K

84.54%202.27K

↓35.66%

↓6.85%

Direct

groupama.ro

185.61K

51.21%95.05K

48.79%90.56K

↓36.55%

↑13.85%

Direct

omniasig.ro

168.28K

82.17%138.28K

17.83%30K

↓33.9%

↓14.63%

Direct

generali.ro

131.71K

27.61%36.36K

72.39%95.35K

↓27.73%

↓10.04%

Direct

metropolitanlife.ro

126.29K

29.31%37.02K

70.69%89.27K

↓58.39%

↑6.22%

Direct

24broker.ro

88.08K

90.7%79.88K

9.3%8.19K

↓27.52%

↑6.31%

Direct

platforma-broker.ro

83.75K

60.96%51.05K

39.04%32.69K

↓1.81%

↓24.63%

Direct

asfromania.ro

80.56K

28.13%22.66K

71.87%57.9K

↓3.01%

↓11.01%

Direct

rcalatineacasa.ro

71.09K

25.82%18.36K

74.18%52.74K

↓20.7%

↑6.54%

Direct

asirom.ro

65.74K

66.22%43.53K

33.78%22.21K

↓61.36%

↓21.87%

Direct

esimba.ro

59.68K

65.01%38.8K

34.99%20.88K

↑10.43%

↑0.35%

Direct

signal-iduna.ro

55.92K

28.93%16.18K

71.07%39.74K

↑83.42%

↑3.98%

Direct

ottobroker.ro

51.33K

34.79%17.86K

65.21%33.47K

↓43.35%

↑4.34%

Direct

metlife.com

51.26K

19.85%10.18K

80.15%41.08K

↓66.56%

↑31.42%

Direct

baar.ro

40.27K

26.33%10.6K

73.67%29.67K

↓26.15%

↓28.56%

Direct

rca.ro

39.91K

18.66%7.45K

81.34%32.47K

↓55.94%

↑82.07%

Direct

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Key Insights on Top Insurance Websites in Romania on April 2026

As of April 2026, nn.ro leads Insurance in Romania with 453.96K monthly visits. Its audience skews mobile-first (9.31% desktop / 9.31% mobile), and traffic is up month over month 262.46% and down year over year -17.87%. allianztiriac.ro holds second with 373.38K visits and a mobile-leaning mix (20.97% desktop / 79.03% mobile), while pint.ro ranks third with 350.19K visits.

Across the leaders, unitymutual.co.uk is the most mobile-first (100% of visits), whereas claimexpert.ro is the most desktop-reliant (100%). Momentum favors warta.pl in the latest month (12,057.41%), while anevar.ro shows the steepest pullback.

Acquisition patterns also differ: nn.ro is driven primarily by search, nn.ro by direct, and nn.ro by referral; overall, 74 of the top 100 sites are direct-led, 25 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Insurance Websites in Romania